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Grow My Practice- How to set up, market, grow and build a thriving private therapy practice

grow my practice logo we help therapists set up and grow their private practiceGrow My Practice- How to set up, market, grow and build a thriving private therapy practice

“We help counsellors and therapists set up and grow their own Private Practice”- Martin Hogg MBACP

Discover how hundreds of counsellors and therapists across the UK and Ireland have set up and grown successful Therapy Businesses using the Grow My Practice Programme.

Our ‘How to set up, grow, market and develop your ethical Private Practice’ is suitable for 6 hours CPD credits and has been a popular BACP endorsed course

Origins of the Grow My Practice Course

Martin Hogg on local radio

Martin Hogg on local radioAs a Coach and Counsellor myself I set up the Grow My Practice programme to help people like you assist more future clients using low cost, tried and tested ways.

At first ‘Grow My Practice’ was only really open to Counsellors and Therapists at the website ‘Marketing For Counsellors’ . We found out that several clever Coaches and Hypnotherapists sneaked in and used the content to develop their private practices too.

I first spoke about Therapist Marketing at the 2009 British Association For Counselling and Psychotherapy Conference quickly followed by a debut at the 2010 Irish Association For Counselling and Psychotherapy Annual Conference.

Since then I have worked with BACP and the National Counselling Society to run over 60 live events all across the UK and Ireland, helping over twelve hundred therapists set up and grow their practice practice.

The Grow My Practice course ‘in a nutshell’

I offer simple, highly usable, practical and regularly updated content to help you develop your practice.

You can choose from our live courses and workshops, online ‘Grow My Practice’ Programme or a home study course.

You concentrate on your therapy and I’ll look after the marketing.

At Grow My Practice you will discover;

  • done for you templates’ for leaflets and flyers
  • step by step tutorials on how to set up your web presence
  • simple to follow videos, audios and handouts detailing the actions to take
  • Join in with others: we know this can be a lonely business, ask questions on our live phone-ins and add comments to the members only blog.
Great audience at the recording of the new BACP Private Practice resource- Martin hosted and facilitated

Great audience at the recording of the new BACP Private Practice resource- Martin hosted and facilitated

Who Are We?

We are part of Citizen Coaching, a Social Enterprise based in Birmingham that reinvests profits back into local programmes to help troubled teenagers and adults

Being part of our family not only helps you but also helps our communities be a better place to live, certainly one of the reasons why I got involved in therapy in the first place. You’re in the right place and amongst supportive friends who can help you build and run a successful private practice

Grow My Practice Signature Live Courses

GMP 1: How to set up, brand, market & grow an ethical Private Practice

(UPDATED FOR 2017-18)

Central Birmingham September 1st, or October 13th 2017 (click the date to book securely)

Central London September 15th or October 27th 2017 (click the date to book securely)

Areas Covered

  • Ethical and legal considerations of setting up a private practice
  • The 10 mistakes people make when setting up a private practice and how to avoid them
  • Developing your product and services
  • Marketing your practice so that you get a constant flow of new clients
  • Key frequently asked questions, tips, ‘how-tos’ and answers.

Learning Outcomes

  • Understand the main ethical and legal considerations when setting up a private practice
  •  Learn from the successes and challenges of other people who have set up their own practices
  •  Develop their own services and marketing action plan
  •  More confidently determine if private practice is right for them
  •  Get more clients for their private practice

Who should attend?

  • Anybody considering setting up a private practice either now or in the future.
  • Those in private practice wanting to develop effective services and a marketing plan.
  • Established practitioners looking for new ideas on how to get more clients.

GMP 2: How to use websites, social media & online marketing correctly to grow your ethical Private Practice (NEW)

Central Birmingham November 3rd 2017 (click the date to book securely)

Central London November 10th 2017 (click the date to book securely)

Areas Covered

  • Ethical and legal considerations of using online services and social media in private practice.
  • The typical mistakes people make when setting up a private practice and how to avoid them
  • Developing your online personal or company brand
  • How to use online directories to get clients
  • Websites and blogging essentials
  • Using Facebook, Twitter, Linkedin and You Tube
  • Key frequently asked questions, tips, ‘how-tos’ and answers.

Learning Outcomes

  • Understand the main ethical and legal considerations
  • Learn from the successes and challenges of other people who have set up their own practice
  • Develop your own online marketing action plan
  • More confidently determine if online marketing is for you
  • Get more clients for their private practice

Who should attend?

  • Anybody considering setting up a private practice either now or in the future.
  • Those in private practice wanting to develop effective services and a marketing plan.
  • Established practitioners looking for new ideas on how to get more clients.

 

Anger Management Continuing Professional Development (CPD) for Counsellors/ Professionals 12 hours CPD (Popular BACP Endorsed for Counsellors Programme 2016)

A 2-day 12 hours course includes lunch and workbook includes a license to deliver the programme and loads of materials to take away and use. Please ask to speak to Martin  0121 314 7075 for full details and to check if this course is right for you.

Central Birmingham June 9th and 10th 2017 9:30-4:40 FULL

Central Birmingham November 23rd and 24th 2017  9:30-4:30 £297

 

Branding

Is it time to throw out those embarrassing business cards? We’ll help you develop your personal or business branding, artwork, logos and even copy. We’ll help you design leaflets, business cards, flyers and even banners for a professional image that will give you and your clients the confidence in doing business together.

Business Supervision and Coaching
Whether you want to take fast action or receive patient, understanding one-to-one support, our individual or small group business supervision is a regular, normally monthly, focused session not concentrating on your therapy work but on your business. It’s all too easy to get caught up working “in” your practice and not devoting enough time to working “on” your practice. Regular focused time developing practical actions will give you the confidence and results you need to set up and grow a successful private practice.

Business supervision can be in person at our Counselling centre in Birmingham or you can join our live online Business Supervision groups – all you need to get involved is a telephone, computer or tablet.

Websites, Video, Social Media and Google Ads for Counsellors and Therapists

Developing a Search Engine Optimised Website and Web Presence, if done correctly, can get you high rankings in Google and the other search engines that when people come looking for a therapist, they find you, bringing prospective clients right to your front door.

We’ll work with you to develop an attractive, search optimised website that fits your budget and style. You will even be able to upload blog posts, post updates, add videos and pictures at the click of a button and with minimum fuss, leaving you to concentrate on your work as a therapist, not a trainee web designer.

Feedback on Grow My Practice

We are delighted with the website that Nate (creative designer at Citizen Click – part of the same social enterprise that delivers Grow My Practice) designed and built for Dynamic Marketing. He took the pain and hassle out of the process, applied our branding guidance to great effect, and within a matter of weeks it was live! Nate is very easy to work with, customer focused and keeps you informed every step of the way. Ranjit Bansal Co-founder Dynamic Marketing

Very professional in all our interactions and contacts. Provided excellent training, follow-ups and are very reliable. Always happy to advise and support on any problems. Can recommend without any reservations. It was a really great experience working with this company. Ministries

Dear Martin,
Thank you so much. The balance you held between downloading information and engaging us in dialogue was helpful. The course content was fantastic and I appreciated the care and generosity you put into the course
I came home and immediately re-wrote my welcome page. Admittedly I feel overwhelmed by all the possible tasks and actions I could take to market myself better but I also came away with a sense of doing a bite-sized chunk at a time. Wanjiku Nyachae – Cascade Therapy

 

Read about Martin Hogg MBACP on LINKEDIN

2 Responsesso far.

  1. Hiten Joshi says:

    Hi I’m interested in the marketing day course in London in September and also an online course that I think I read about somewhere. Please send me more details. Thank you

  2. Martin Hogg says:

    Hi Hiten
    Here is some more info. Let me know if you have any questions. Martin
    GMP 1: How to set up, brand, market & grow an ethical Private Practice (UPDATED FOR 2017-18)

    Central Birmingham September 1st, or October 13th 2017

    Central London September 15th or October 27th 2017

    Areas Covered

    Ethical and legal considerations of setting up a private practice
    The 10 mistakes people make when setting up a private practice and how to avoid them
    Developing your product and services
    Marketing your practice so that you get a constant flow of new clients
    Key frequently asked questions, tips, ‘how-tos’ and answers.
    Learning Outcomes

    Understand the main ethical and legal considerations when setting up a private practice
    Learn from the successes and challenges of other people who have set up their own practices
    Develop their own services and marketing action plan
    More confidently determine if private practice is right for them
    Get more clients for their private practice
    Who should attend?

    Anybody considering setting up a private practice either now or in the future.
    Those in private practice wanting to develop effective services and a marketing plan.
    Established practitioners looking for new ideas on how to get more clients.

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